I got this via kickstarted as one of the many projects with LEDs.
The software and all information you can find at http://blinkinlabs.com/blinkytape/
The box contains:
|1||1m digital RGB LED strip with 60 LEDs and waterproof enclosure|
|1||USB to USB micro cable|
|1||4400mAh 5V at 1A battery (preloaded)|
|1||pair of Trippy Glasses|
Directly after unpacking and plugging the battery with the USB cable to the LED strip you will get the following result:
Blinkenlabs provides a software called PatternPaint, which enables you to upload/change the patterns the tape is showing. The software runs on Mac OS X and on Windows. The BlinkyTape can also be programmed via the Arduino IDE.